Dr Chong Poh Ling

Lecturer

Department of Economics & Finance
Sunway Business School (SBS)
[email protected]

I am an inquisitive academician with almost 25 years of academic and industry experience. I have worked in both government and private institutions. Before joining Sunway University, I was in UiTM as a Senior Lecturer, supervising postgraduate (MBA and PhD) students and teaching undergraduate students. Prior to that, I was in SEGi University as a Senior Lecturer in the Graduate School of Business. I have supervised about 20 PhD/DBA students and am an examiner for a few Viva Voce and proposal defense. Area of interest includes Small and Medium Enterprises (SMEs), Firm Performance, Internationalisation. Courses taught: Research Methodology, Managerial Economics, Statistics, Organisational Behaviour.

  • Ph.D. in Business Economics (UPM)
  • Master in Business Administration (UUM)
  • Bachelor of Economics (Hons) (UPM)
  1. Economics
  2. Quantitative Methods Research Methods, Research Methodology
  3. Business Management
  1. Microeconomics, Macroeconomics, Economics for Business, International Economics, Managerial Economics
  2. Quantitative Methods Research Methods, Research Methodology, Statistics
  3. Organisational Behaviour, Entrepreneurship
  1. Small and Medium Enterprises (SMEs)
  2. Firm Performance
  3. Internationalisation
  1. Chong, P. L., San Ong, T., Amalina Abdullah and Wei Chong Choo (2019). Internationalisation and innovation on balanced scorecard (BSC) among Malaysian small and medium enterprises (SMEs). Management Science Letters,9(10), 1617-1632. Q2 - Scopus Ranked.
  2. Chong, P. L., San Ong, T., Abdullah, A., & Choo, W. C. (2019). Effect of Internationalisation on Balanced Scorecard among Malaysian Small and Medium Enterprises. Asian Journal of Accounting and Governance, 12. ESCI Indexed.
  3. Chong, P. L., and San Ong, T. (2018). A conceptual framework of dimensions of business network and balanced scorecard. In Ong Tze San (Eds.), Contemporary Accounting Research. (pp. 31-54). UPM.
  4. Azam, S. M. F. & Chong, P. L. (2022). The Entrepreneurial Enthusiasm: Do We Observe “Reluctance” in Entrepreneurship among Malaysian Youth? Lambert Academic Publishing.
  1. Recipient of Graduate on Time (GOT) for PhD